Instagram Can Be a B2B Marketing Tool

Posted by Amy Chamberlain on March 31, 2020

Marketing Insights, Marketing Strategy, Social Media

Many B2B marketers stick to tried and true social marketing platforms. Typically, marketing efforts are focused on leveraging LinkedIn and Twitter to reach business audiences, with Facebook a minor consideration, and Instagram not even on the list. Most B2B marketers see Instagram as a personal photo album, or at best, a B2C tool.

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