Perception is reality — there’s no escaping it.
Advertising, on its own, is not marketing — it’s just advertising.
Ads need to catch the attention of the audience and draw them in. Otherwise, they get overlooked and they aren’t really doing what they’re supposed to, are they?
Many businesses aren’t tracking digital marketing data because the reporting and analytics process takes time. And time is money. But whether you’re throwing a boulder into the marketing lake or a...
The first five minutes of a sales pitch can be deadly when a potential customer knows NOTHING about your product or service.
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